John Edwardson, ’72, Social New Venture Challenge (SNVC)

The John Edwardson, ’72, Social New Venture Challenge (SNVC) is run by the Rustandy Center for Social Sector Innovation at Chicago Booth in partnership with the Polsky Center. It is the cornerstone of the Rustandy Center’s Edwardson Social Entrepreneurship Program at the University of Chicago, which has helped businesses and nonprofits like solar-powered light company LuminAID, African tractor-leasing company Hello Tractor, online voter guide BallotReady, edtech venture together.science, and access to justice company Period.

SNVC teams can be for-profit or nonprofit organizations, but must present a business model with a social mission at the core as well as a plausible plan for financial sustainability—either through earned income, philanthropy, government aid, or some combination thereof.