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Get (More) Cash Flowing: Sales Strategy III – Content Development

This is the first in a four-part series designed to help business owners design and execute on their sales strategy.

Part I: Ideal Customers + Target List

Part II: Customer Outreach Strategy

Part III: Content Development

Part IV: 90 Day Plan

 

About Part III:

Business owners will draft and workshop their sales pitch (B2C) and/or capabilities statements (B2B) that they will use with potential customers.

Please note that participants should bring the target list and contact strategy from the first two weeks so we can develop the pitch/capabilities statement.

Coffee and a light breakfast will be served.

Questions? Email us at polsky@uchicago.edu

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